In the marketing and social media world the Age of Conversation project has caused quite a stir. Last year 100 marketing bloggers each contributed a 400 word essay on the subject of starting conversations and the implications this has for marketing. This co-created book has been a huge success. So much so that it is evolving and growing into a bigger project this year.
All of the articles are fascinating. And it is great to see a book walking the walk as well as talking the talk. All the books were available from Lulu.com which is an on demand publisher. This meant there were no problems with print runs. You never have the problem of being either short or long on books.
I think it would be a great idea to organise a similar project for food bloggers. What would it look like?
Maybe we form a blog specically for this project with the working title being completely up for debate - but bascially meaning Food Bloggers Recipe book.
We could then set the agenda of who writes which recipe and then go about looking for submissions. If we had 30 starters, 40 mains (veg, meat and fish) and 30 desserts we could create quite an impressive book.
Photography could all be done by bloggers too. And we could put together an introduction and preface written by a few well known bloggers. It could get great PR and make us all a little bit of money.
Please let me know if you think this is a terrible idea... hopefully you'll think it words and want to get involved. If so leave a comment and we'll start something fun!
5 comments:
I think this sounds like a great idea! most of my food ideas come from food blogs.
Brilliant. Let's get involved then... I love your illustrations by the way.
J
I'm in, in principle! Needs careful thinking about and managing in terms of copyright, financial input, etc, though. Happy to help.
Sounds like a fascinating idea and if you ever get it off the ground I would love to participate and help in whatever way needed!
Thanks for all of your enthusiasm. Let's put a plan together and see if we can get it moving.
I'll get in contact with the guys who did the Age of Conversation and get some pointers.
Getting this moving through Tastespotting, Trusted Places and the UK Food Bloggers Association might be a good shout.
Any ideas throw them in the middle!
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